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Ontario Helps People Replace Food Lost During Ice Storm

As Ontarians continue to recover from the ice storm, the government is supporting community efforts to help people in need who have experienced hardship with the loss of perishable food due to prolonged power outages.

Yesterday, Premier Kathleen Wynne announced that the Ontario government matched Loblaw's generous donation of $25,000 toward grocery store gift cards. She also encouraged both businesses and individuals to join in this community initiative.

Since then, with the assistance of the Retail Council of Canada, Shoppers Drug Mart has matched Loblaw's contribution of $25,000. Metro has stepped up to the challenge with $25,000. Sobeys has contributed $25,000 and Louie Coppa Family - A Coppa Family Tradition has also donated $5,000 in gift cards. The government of Ontario will match these generous donations and any other corporate donations received to a maximum of $100,000.

The Daily Bread Food Bank is currently working to coordinate distribution which will begin in Toronto. The initiative will be expanded to other affected municipalities as needs are identified.

Toronto residents who have experienced prolonged power outage who need help will be able to collect a gift card at one of 15 Ontario Works Toronto offices beginning Tuesday, December 31 and ending Friday, January 3, 2014.

  • Families in need will be eligible to receive a $100 gift card. Individuals in need will be eligible to receive a $50 gift card.
  • Ontario Works offices will extend their hours on Thursday, January 2, 2014 until 7 p.m.
  • Residents are asked to bring confirmation of their address and will be asked to declare the number of people in their household.

This initiative is part of the Ontario government's continued efforts to help those affected by the ice storm. The Province has been working with its partners around the clock to restore power to all those affected and keep people safe.

quotes

We know many people in Ontario have gone through a lot of hardship this holiday season as a result of the ice storm. I want to thank the retailers who have generously donated to this initiative. We want to make sure we are doing everything we can to support people who need the help so that they are safe and cared for during this difficult time.

Kathleen Wynne

Premier of Ontario

We proudly make this donation knowing the funds will give food to families in a unique time of need. In good times and in bad, Loblaw tries to be a leader in hunger relief. This donation is part of our year-round, nationwide effort to help those who need food most. We are very pleased to work with the Premier and the Province in helping people in need.

Garry Senecal

Executive Vice President, Conventional Division, Loblaw Companies Limited

Quick Facts

  • If you would like to donate, the <a href="http://www.dailybread.ca/">Daily Bread Food Bank</a> is accepting both cash donations and grocery store gift cards.
  • Individuals should contact their insurance provider for information on making a claim for food loss due to the storm.
  • Ontario Works offices are closed on New Year’s Day.